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Common jobs, step by step

Send the campaign email

Use the finished email in Mailchimp, Klaviyo or any email tool.

  1. Open the campaign's Assets tab, then Ads, email, web and print → Email.
  2. You'll see 2 or 3 Subject lines to test, the Preview text, and the email itself.
  3. In your email tool, make a new campaign and choose the option to paste or import your own HTML (in Mailchimp: Code your own → Paste in code).
  4. Press Copy the HTML in Day Shift and paste it in.
  5. The image is a separate file: in the ZIP from Download everything, it's in the email folder. Upload it to your email tool and swap it in if your tool asks.
  6. Paste a subject line and the preview text. If your tool can test two subject lines, use two.
  7. Send yourself a test before it goes to customers.

Tip: Prefer to build it in your email tool's own editor? The email.txt file in the ZIP has the words on their own.

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